Wednesday, May 27, 2015

Umbra Shift: Functional, Familiar, and Forward-Thinking By: Annie Werbler

Umbra Shift, on Design*Sponge

Many an organized life has been enhanced by the use of Umbra items over the past 30 years, and the Toronto-based product design company continues to innovate with a new line of designer items that incorporate contemporary aesthetics on top of their clever functionalities. Umbra Shift first launched at ICFF last year and had a strong second showing recently, giving talented young designers the ability to create the everyday objects that they themselves would be proud to display at home. Lots of clever ideas have emerged, like the desk lamp anchored with a pencil cup to free up valuable real estate on the average working desk surface, a folding chair with a hanger head that suggests its ideal storage spot, and a shelf that can support displayed items either horizontally or vertically. Bonus points for the rad packaging, which unites the dissimilar devices under one common, visual language. —Annie

Photography via Umbra Shift

Umbra Shift, on Design*Sponge

↑ Cup Lamp by Paul Loebach

Umbra Shift, on Design*Sponge

↑ Hanger Chair by Philippe Malouin

Umbra Shift, on Design*Sponge

↑ Wedge Shoehorn by Umbra Studio

Umbra Shift, on Design*Sponge

↑ Above Home Floor Mats by Hlynur Atlason

Umbra Shift, on Design*Sponge

↑ Tier Coffee Table by Jonah Takagi

Umbra Shift, on Design*Sponge

↑ Balance Box by Philippe Malouin

Umbra Shift, on Design*Sponge

↑ Hitch Shelf by Umbra Studio

Umbra Shift, on Design*Sponge

↑ Sweet packaging design for all products

 










via Design*Sponge http://ift.tt/1FYCmMc From Annie Werbler

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